Get up to speed
13 September 2012
There’s little point enabling customers to order goods at the click of a mouse if you don’t have a fully integrated logistics system to ensure you can deliver them quickly, says Geoff Tyler
The problem with selling goods over the Internet is that, because they can be ordered so quickly, customers expect an equally quick delivery. However, as delivery vans can only travel at a maximum of 70 miles an hour and inevitably get stuck in traffic jams, the secret of fast service lies in effective warehousing and immediate logistics preparation. It is a secret...