How to banish the seven sales sins

Avoid these deadly habits and closing deals will be a breeze

Salesmanship is a core part of building a good recruitment business. But while standards of training and professionalism continue to improve, anyone can fall into bad habits. What are the seven deadly sales sins and how can they be avoided?

1. Short-termism

Too often we don’t consider the long-term value of a customer. Profitable relationships,...

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