How to buy print
13 September 2012
In the second of a six-part series on purchasing goods and services, Sam Tulip explains the various elements of successful print buying
Printing, by some definitions, is the UK’s largest manufacturing industry. Almost every organisation needs printed material. This can range from business cards and letterheads to annual reports and financial documents by way of catalogues, point-of-sale material, labels, product packaging and even T-shirts.
The amounts involved may be very significant. When one...