Lost for words

Language skills and cultural awareness are becoming lingua franca in today’s global economy - relying on business English may not be enough…

The world is shrinking and the trend is most accelerated in business. Multi-billion cross border deals and alliances, the meteoric rise of e-commerce and the introduction in Western Europe of a single European currency are rapidly transforming the business environment.

English is indisputably established as the primary language of business worldwide and some...

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