As commercial opportunities in the banking sector have fallen away, Luc Fountain, managing director of Liberty Resourcing, has successfully switched the focus of his firm to the buoyant online gaming market.

“We noticed in June and July last year that administrator and secretarial roles had been really hard hit. If we put a secretarial role out a year ago, we got maybe 20 responses; now we would get 300,” Fountain told Recruiter.

After revisiting his client database, Fountain hit upon the strategy of recruiting call centre workers, network administrators, web developers, and loyalty and marketing assistants for online multi-media firms with multi-media and internet projects across Europe.

Fountain said these clients were getting busy when other sectors were quietening down.

Once online gaming sites are put online in English, they are rolled out on the Continent. This requires call centre agents with fluent language skills to help online customers, as native websites need to look as though they were created in their country of origin, according to Fountain’s colleague, consultant Nikki Carkett.

And London’s cosmopolitan population has proven a potent talent pipeline for the London-based recruiter, Fountain said. “In London, every nationality is here, so you have a diverse pool of candidates. London is a great base for online multimedia firms that have got a presence in Europe.”