Insurance, investment and pensions group LV= is aiming to attract “tech savvy” candidates through the launch of an iPhone app for jobseekers, according to Stuart Affleck, LV= head of resourcing and development.

The free to download app features LV=’s iconic green heart and includes an interactive map that highlights LV=’s offices across the country. Users can specify a location and search for jobs that are relevant to them and view all jobs currently available through a live feed of jobs directly from the LV.com careers website.

Users can also find detailed job role specifications and email selected jobs on to themselves or friends and sign up to receive job alerts for a chosen location if there is nothing suitable currently available.

Affleck says: “As people are getting more and more tech savvy they are choosing to rely on applications to provide them with everything they need. We created an app that allows people to get up to date job information from LV= wherever they are.”