Recruitment agencies are the most popular method of securing a new role for one in five PR professionals in South Africa, according to research from recruitment and training specialist VMA Group Africa.

The research, published today, also reveals two in five had found their current role through a recruitment consultancy.

Meanwhile, 55% of jobseekers took under three months to find a new job. Around 45% moved on to enhanced career development opportunities but just 14% changed jobs for a higher salary alone.

In terms of business expansion 40% of respondents said that their companies were looking to extend their communications function into other key African locations including Windhoek, Gaborone, Lagos, Accra and Nairobi, while more than 60% of organisations are looking at expanding their comms teams within the next two years.

This news backs up VMA Group’s European offices’ research where 40% of global organisations said that they already operated in Africa and a further 6% indicated that geographical expansion would be most likely into Africa.

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