The Adecco Group, Salesforce launch firm where humans work alongside AI agents

Global talent company The Adecco Group has today [27 March 2025] launched a new company that will build an integrated workforce of humans and AI agents.
Backed by investments from both the Adecco Group and Salesforce in a strategic partnership, Adecco said the new company will empower senior leaders to strategically plan, deploy and manage workers and AI agents at scale. It will leverage the customer’s data, Adecco’s workforce insights and Salesforce’s digital labour platform Agentforce, to augment teams with autonomous AI agents in the flow of work.
“In doing so, the company will help businesses build workforces where human and digital workers co-exist and thrive,” the Adecco statement said.
“The mission of this new company is to strengthen and secure the full potential of humans with AI. We are at a critical juncture for the future of work. Embracing AI adoption with a well-defined framework for collaboration between humans and digital agents sets the stage for successful outcomes. The new entity will accelerate decision-making on workforce planning and optimise how tasks are distributed between people and AI agents,” said Denis Machuel, Adecco group CEO.
The company said it plans to provide a comprehensive suite of capabilities “seamlessly” integrated into the everyday business tools businesses already use. These capabilities will provide customers with the following benefits:
- Awareness: Helping senior leaders make data-driven decisions about where and how they should deploy digital and human workers.
- Simulation: Creating large-scale simulations for demand surges, M&A integrations and multi-year workforce transformations using dynamic human-digital models.
- Recommendation: Delivering prescriptive recommendations for operational efficiency, ROI-driven automation decisions, and real-time resource allocation.
- Oversight: Enabling, through partners, the management of an integrated human and digital labour workforce.
The company plans to build the agents on the Agentforce platform and list them on AgentExchange, the marketplace and community for Agentforce that empowers customers to discover, try and buy solutions so that they can quickly create and deploy AI agents.
“When Salesforce launched AgentExchange to help partners build and monetise agentic AI components, our vision was to fuel the next generation of agent-first businesses built on the Agentforce platform in the $6tn (£4.63tn) digital labour market,” said Brian Landsman, EVP & GM, global business development & partnerships at Salesforce. “The new company is pioneering what an Agentforce company looks like and how leaders can use a data-driven approach to create a digital labour model that unlocks the full potential of humans with AI agents at work.”
The new company will reveal more information in the coming months.
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